China Outbound Tourism Development Annual Report 2017

Introduction Overview of China’s Outbound Tourism Development in 2016

Table of contents

Chapter 1: Overall Situation of Chinese Outbound Tourism in 2016

1. Scale and Consumption

2. Flow and direction

3. Influencing factors

Chapter 2: Customer Output Characteristics

1. Potential travel capacity of Chinese tourist source markets

2. Typical Urban Outbound Market

Chapter 3: Destination Consumption Behavior

1. Overall Analysis

II. Consumption Characteristics of Major Destinations

Chapter 4: Destination Satisfaction

I. Overall Situation

2. Destination Satisfaction

Chapter 5: Development Trends and Suggestions of my country’s Outbound Tourism in 2017

1. Development trend of my country’s outbound tourism in 2017

II. Suggestions on the development of my country’s outbound tourism in 2017

Special Topic 1: China’s Outbound Tourism to the “Belt and Road”

Special Topic 2: Report on Chinese Tourism Trends to Europe in the First Half of 2017

postscript

Editorial Committee of the Annual Report on China's Outbound Tourism Development 2017

Chairman

Du Jiang, Deputy Director of the National Tourism Administration, PhD

Vice President

Dai Bin, President, Professor, Doctor, China Tourism Academy

Editorial Board

Dai Bin Jiang Yiyi Li Zhongguang Ma Yiliang Song Ziqian Tang Xiaoyun Wu Fenglin Wu Pu Xia Shaoyan Yang Jinsong